Saturday, April 15, 2017

Copywriting as a Job

Copywriting as a Job

Within this article today we will look at what copywriting as a job has to offer.

There is a great deal of benefits if you have copywriting as a job.  The salary for a copy writer is much higher than the average wage in the United States.  According to the magazine Advertising Age, the average salary for a copywriter in the United States is right around $60,000 when you include bonuses and that was for the year 2005.  You can imagine that the income will be higher now, given that there has been inflation in the last two years. The Bureau of Labor Statistics comes up with a similar but slightly lower number, right around $57,000 for a copywriter.

Copywriting does have a great deal more flexibility than many jobs.  You do not need to worry about keeping set hours usually because the focus is upon you writing good copy.  This could allow you to live a full life in some ways because you can plan some events around the fact that you can make up more time in hours on certain days if something comes up.  This is something that many jobs such as banks or restaurants are not able to do.

Copywriting as a job also offers a great workplace environment.  Many copywriters work within an advertising agency, which can be a great place to work.  You often have many other creative people and there you can bounce ideas off of one another and these people often have high energy which you can feed off of.  This can be a great group of people to work with because you will often find that you are challenged due to the intelligence and creativity of this group of people.  There are many different sizes of advertising agencies see you could decide to work for a smaller advertising agency if you like a close-knit group of people or you could work for a larger advertising agency if you want more competition.  This could be structured according to how your mindset and makeup are.  There is a great deal of flexibility within your workplace environment as demonstrated here.

Writing good copy can be very challenging so you will find that this job will never grow boring.  If you work at an advertising agency, you often will have many different types of clients so the work that you do every day can change.  This is good because you'll get a great variety of different things they would never get bored.

Copywriting as a job offers great benefits to you no matter how you look at it.  You are able to make very good money, considering that the average wage is right around $60,000.  If you are able to establish yourself as a master copywriter, you can obviously earn a great deal more money than the average salary.  The workplace environment often will be crackling with creative energy and the flexibility that you will have from the job is more than most other jobs can offer.

Copywriting Assignments

There are numerous methods for you to acquire copywriting assignments.  Within this article day, will focus on different websites where you can acquire copywriting assignments as well as how to acquire clients who will bring you copywriting assignments.

There are many different online freelance marketplaces where you can acquire copywriting science.  There are three particular websites which stand head and shoulders above most others.  The first of these is www.guru.com. This is the biggest online freelance marketplace. He second of these three websites is www.elance.com. A third of these three websites is www.findafreelancer.com.  Each of these websites has a search agent which can e-mail jobs based upon the desired search criteria which you would like.  The third website is the European version of the first two.  It is the smallest of the three but is still a significant source of good copywriting work.  Most of the websites do usually charge a subscription fee, whether it be monthly or quarterly.  This can be a great investment because you will have access to copywriting assignments that you would not normally have seen.

There are many other ways to acquire copywriting assignments other than using online freelance marketplaces.  This is a place where you can use your creativity in selling yourself.  Many companies in need of copywriting work will not normally look online first.  They may go towards local contacts and sources that they have because they feel more comfortable using someone who they can physically meet with.  You can take advantage of these needs by cultivating contacts within your region.  Look into joining your Chamber of Commerce as well as other civic groups.  Be sure to bring business cards with you and have a thirty second speech explaining what you do so that people remember what you do and who you are.  Do not work at directly selling yourself to them at first but rather make the connection and allow them to come to you.  People are more willing to do business with you when they actually know you rather then just a face on a website or an anonymous bid to a project that they post.

Another key when acquiring copywriting assignments is to make sure that you have a website.  Many copywriters and professionals do not have a website and this can give you a competitive advantage.  You can publish some of your past assignments on the Internet so that if people are interested, they can look at your website.  You do not have to worry about e-mailing them any information and they will contact you if they're interested.  If you work on getting your site indexed, people searching the Internet for copywriting could also stumble across your website and provide in other source of leads for you.

When looking for copywriting assignments, the key is that you must sell yourself and think creatively outside of the box.  If you set yourself up well, you will find that you will be inundated with work by consistently prospecting for new business using some of the techniques explained above.

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